Content audit
Simple content audit starter spreadsheet – use this to help keep track of the pages of your website and the…
Resources categorised Download
Almost all our downloads are Creative Commons (Attribution-NonCommercial-ShareAlike 2.0) licensed and free to use.
Read more »Almost all our downloads are Creative Commons (Attribution-NonCommercial-ShareAlike 2.0) licensed and free to use.
That means you can help yourself to whatever you need and adapt or share as required, as long as
1) you give appropriate credit,
2) you don’t use them commercially,
3) you have to use the same license if you do choose to re-share
Task brainstorm
A group exercise to help you think about the tasks that your visitors might want to carry out on your…
Search Engine Optimisation (SEO) 101
An introductory guide to search engine optimisation – covers various techniques for getting your institutional web pages to come up higher in…
Google Analytics 101
If you’re just starting out with Google Analytics, this guide is for you. Firstly we consider some general principles in web…
WordPress editing guide
Our hugely popular editing guide for WordPress, now updated!
Writing for the web – a brief guide
This short guide talks about how people use the web differently from print – how they’re task focused, have short attention…
Museum blogging ideas
Flagging with your institutional blog? Here’s a list of ideas which may help inspire..
Google Analytics checklist
A checklist to help you plan what Google Analytics activities you should be doing on a weekly, monthly and yearly…
Web analytics KPI template
A simple “Key Performance Indicator” (KPI) template to adapt and build upon.
SEO checklist
Use this list when you’re launching a new site, or optimising your existing one. This is not an exhaustive list…