Google Analytics 101
If you’re just starting out with Google Analytics, this guide is for you. Firstly we consider some general principles in web…
Resources tagged analytics
Google Analytics checklist
A checklist to help you plan what Google Analytics activities you should be doing on a weekly, monthly and yearly…
Web analytics KPI template
A simple “Key Performance Indicator” (KPI) template to adapt and build upon.
Google Analytics definitions
Google Analytics has a large number of terms and definitions which aren’t immediately obvious to those who are unfamiliar with…